Why automotive journalism?

You’re flipping through the pages of your favorite magazine, watching Top Gear, or killing time online reading about new models when it hits you, “I wish I could do that for a living.”  Guess what?

You can.

We want to help you do it.

Why Penmanshift?

To accelerate your voice. There is far too much spin, hype, and graft in the automotive media. Content is often reduced to paraphrased marketing copy or unsubstantiated rumor in pursuit of the almighty pageview, while would-be journalists cower to their OEM minders, lest they be blackballed. Meaningful automotive news and information demands better.

You can do better.

We want to help you do it.

Welcome to Penmanshift. We’re changing the style of automotive journalism.

There are people who write about cars and there are automotive journalists. We aim to help you prove yourself the latter by helping you accelerate your voice. Journalists are obligated to the truth, loyal to the citizenry, dedicated to verification, independent from those they cover, and strive to make the significant interesting and relevant – marketing department be damned.

Are you ready?

Contact us for more information today.